New Arrivals

Discover the latest new arrivals at ONTOEFY. This collection is updated with fresh homecoming, prom, bridesmaid, and formal dresses as they launch.

Be the first to shop new silhouettes, seasonal colors, and trending details such as sequin bodices, corset waistlines, ruffled skirts, and lace-up backs. New styles are added regularly, so check back often before your favorite dress sells out.

Looking for a specific occasion? Browse homecoming dresses, prom dresses, or bridesmaid dresses.


I’m absolutely in love with my hoco dress! The quality is amazing, the fabric is soft and comfortable, and the fit is perfect. It’s stylish, flattering, and looked stunning at the dance. I got so many compliments all night long. Shipping was fast, and it’s totally worth the price. Highly recommend!
—— Mia S.

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Sky Blue maxi prom dress, front view showing the mermaid silhouette
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Sky Blue Draped Corset Floral Ruffled Backless V Neck Mermaid Maxi Tulle Prom Dress for Special Occasion

$102.99
Lavender maxi prom dress, front view showing the mermaid silhouette
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Lavender Draped Corset Floral Backless Sweetheart Mermaid Maxi Tulle Prom Dress for Formal Party

$116.99
Lavender floor-length prom dress, front view showing the a-line silhouette
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Lavender Corset Ruffled Floral Sweetheart A-Line Floor-Length Tulle Prom Dress for Ballroom Event

$99.99$109.00
Ivory floor-length prom dress, front view showing the a-line silhouette
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Ivory Corset Embroidered Floral Strapless A-Line Floor-Length Tulle Prom Dress for Celebration Dinner

$113.99$131.00
Fuchsia floor-length prom dress, front view showing the sheath silhouette
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Bow Sequin One Shoulder Sheath Floor-Length Prom Dress for Evening Ceremony

$96.99
Periwinkle maxi prom dress, front view showing the mermaid silhouette
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Draped Corset Floral Sweetheart Mermaid Maxi Tulle Prom Dress for Formal Reception

$110.99$143.99
Blush Pink maxi prom dress, front view showing the mermaid silhouette
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Draped Corset Floral Slit Sweetheart Mermaid Maxi Tulle Prom Dress for Hotel Gala

$93.99
Black maxi prom dress, front view showing the a-line silhouette
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Black Draped Corset Floral Square Neck A-Line Maxi Tulle Prom Dress for Charity Ball

$107.99
Sage Green maxi prom dress, front view showing the mermaid silhouette
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Sage Green Draped Ruffled Backless V Neck Mermaid Maxi Prom Dress for Winter Formal

$90.99
Light Blue floor-length prom dress, front view showing the mermaid silhouette
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Light Blue Corset Back-Slit Slit Sweetheart Mermaid Floor-Length Satin Prom Dress for Spring Formal

$104.99
White maxi prom dress, front view showing the mermaid silhouette
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Draped Cut-Out Floral Backless V Neck Mermaid Maxi Satin Prom Dress for Senior Prom

$118.99
Red maxi prom dress, front view showing the a-line silhouette
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Red Draped Corset Floral Backless Sweetheart A-Line Maxi Tulle Prom Dress for Red Carpet Event

$101.99
Lavender maxi prom dress, front view showing the a-line silhouette
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Draped Flower-Applique Floral Backless V Neck A-Line Maxi Tulle Prom Dress for Evening Banquet

$115.99
Gold maxi prom dress, front view showing the mermaid silhouette
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Ruched Draped Slit Backless Sweetheart Mermaid Maxi Velvet Prom Dress for Awards Dinner

$98.99
Light Blue maxi prom dress, front view showing the mermaid silhouette
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Draped Corset Backless Sweetheart Mermaid Maxi Satin Prom Dress for Black Tie Event

$112.99$139.99
Lavender maxi prom dress, front view showing the a-line silhouette
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Lavender Ruched Draped Backless V Neck A-Line Maxi Satin Prom Dress for Pageant

$95.99$122.99
Pink maxi prom dress, front view showing the mermaid silhouette
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Draped Sequin Backless V Neck Mermaid Maxi Prom Dress for Gala

$109.99$132.00
Mint Green maxi prom dress, front view showing the a-line silhouette
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Mint Green Draped Corset Floral Backless Sweetheart A-Line Maxi Tulle Prom Dress for Formal Dance

$92.99$116.00
Burgundy maxi prom dress, front view showing the mermaid silhouette
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Draped Corset Slit Sweetheart Mermaid Maxi Satin Prom Dress for Prom Night

$106.99$120.99
Peacock floor-length prom dress, front view showing the mermaid silhouette
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Peacock Ruched Beaded Slit Sweetheart Mermaid Floor-Length Prom Dress for Evening Event

$89.99
Hot Pink maxi prom dress, front view showing the mermaid silhouette
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Hot Pink Draped Side-Slit Slit Backless V Neck Mermaid Maxi Prom Dress for Special Occasion

$103.99
Apricot maxi prom dress, front view showing the a-line silhouette
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Ruched Draped Backless Sweetheart A-Line Maxi Tulle Prom Dress for Formal Party

$117.99$128.00
Red maxi prom dress, front view showing the mermaid silhouette
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Red Draped Side-Slit Slit Backless V Neck Mermaid Maxi Prom Dress for Ballroom Event

$100.99
Navy Blue maxi prom dress, front view showing the a-line silhouette
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Navy Blue Draped Sequin Backless Sweetheart A-Line Maxi Prom Dress for Celebration Dinner

$114.99

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