New Arrivals

Discover the latest new arrivals at ONTOEFY. This collection is updated with fresh homecoming, prom, bridesmaid, and formal dresses as they launch.

Be the first to shop new silhouettes, seasonal colors, and trending details such as sequin bodices, corset waistlines, ruffled skirts, and lace-up backs. New styles are added regularly, so check back often before your favorite dress sells out.

Looking for a specific occasion? Browse homecoming dresses, prom dresses, or bridesmaid dresses.


I’m absolutely in love with my hoco dress! The quality is amazing, the fabric is soft and comfortable, and the fit is perfect. It’s stylish, flattering, and looked stunning at the dance. I got so many compliments all night long. Shipping was fast, and it’s totally worth the price. Highly recommend!
—— Mia S.

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Chocolate a-line maxi formal dress with printed pattern, full-length front view
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Chocolate Polka Dot Spaghetti Strap A-Line Maxi Formal Dress

$120.00
Pink Floral a-line maxi formal dress with one-shoulder neckline, full-length front view
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Pink Floral One-Shoulder Tiered Ruffles Maxi Formal Dress

$120.00
Navy Blue mermaid maxi formal dress with one-shoulder neckline, full-length front view
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Navy Blue One-Shoulder Mermaid Chiffon Maxi Formal Dress

$120.00
Apricot mermaid maxi formal dress with sweetheart neckline, full-length front view
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Apricot Sweetheart Lace-Up Back Mermaid Maxi Formal Dress

$120.00
Olive Green a-line maxi formal dress with V-neckline, full-length front view
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Olive Green V Neck Spaghetti Strap Pleats Maxi Formal Dress

$120.00
Yellow a-line maxi formal dress with V-neckline, full-length front view
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Yellow V Neck Spaghetti Strap Tiered Maxi Formal Dress

$120.00
White sheath maxi formal dress with square neckline, full-length front view
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White Square Neck Sheath Lace Maxi Formal Dress

$120.00
Baby Pink a-line midi formal dress with square neckline, full-length front view
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Baby Pink Square Neck Puff Sleeves Tiered Midi Formal Dress

$120.00
Sage Green a-line maxi formal dress with strapless neckline, full-length front view
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Sage Green Strapless Tiered Ruffles Maxi Formal Dress

$120.00
Orange a-line maxi formal dress with V-neckline, full-length front view
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Orange V Neck Spaghetti Strap Pleats Maxi Formal Dress

$120.00
Orange a-line maxi formal dress with square neckline, full-length front view
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Orange Square Neck Tiered Ruffles Maxi Formal Dress

$120.00
Sky Blue a-line maxi formal dress with strapless neckline, full-length front view
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Sky Blue Floral Print Strapless Tiered Maxi Formal Dress

$120.00
Black sheath maxi formal dress with strapless neckline, full-length front view
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Black Strapless Sheath Maxi Formal Dress

$120.00
Bright Red sheath maxi formal dress with strapless neckline, full-length front view
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Bright Red Strapless Sheath Maxi Formal Dress

$120.00
Yellow sheath maxi formal dress with strapless neckline, full-length front view
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Yellow Strapless Sheath Maxi Sharp Formal Dress

$120.00
Pale Yellow sheath maxi formal dress with strapless neckline, full-length front view
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Pale Yellow Strapless Sheath Satin Maxi Formal Dress

$120.00
Red sheath maxi formal dress with V-neckline, full-length front view
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Red V Neck Sheath Maxi Formal Dress

$120.00
Orange Pink Floral Print sheath maxi formal dress with V-neckline, full-length front view
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Orange Pink Floral Print V Neck Sheath Maxi Formal Dress

$120.00
Pink Floral Print sheath maxi formal dress with strapless neckline, full-length front view
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Pink Floral Print Strapless Sheath Maxi Formal Dress

$120.00
Blue Peach Floral Print a-line maxi formal dress with square neckline, full-length front view
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Blue Peach Floral Print Square Neck A-Line Maxi Formal Dress

$120.00
Coral Pink Floral Print a-line maxi formal dress with one-shoulder neckline, full-length front view
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Coral Pink Floral Print One-Shoulder A-Line Maxi Formal Dress

$120.00
Purple sheath maxi formal dress with one-shoulder neckline, full-length front view
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Purple One-Shoulder Ruffles Floral Appliqu¨¦ Maxi Formal Dress

$120.00
Blue a-line maxi formal dress with square neckline, full-length front view
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Blue Square Neck Tiered Ruffles Maxi Formal Dress

$120.00
Sage Green a-line maxi formal dress with off-the-shoulder neckline, full-length front view
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Sage Green Off-The-Shoulder Tiered Ruffles Maxi Formal Dress

$120.00

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