New Arrivals

Discover the latest new arrivals at ONTOEFY. This collection is updated with fresh homecoming, prom, bridesmaid, and formal dresses as they launch.

Be the first to shop new silhouettes, seasonal colors, and trending details such as sequin bodices, corset waistlines, ruffled skirts, and lace-up backs. New styles are added regularly, so check back often before your favorite dress sells out.

Looking for a specific occasion? Browse homecoming dresses, prom dresses, or bridesmaid dresses.


I’m absolutely in love with my hoco dress! The quality is amazing, the fabric is soft and comfortable, and the fit is perfect. It’s stylish, flattering, and looked stunning at the dance. I got so many compliments all night long. Shipping was fast, and it’s totally worth the price. Highly recommend!
—— Mia S.

Ordina per:
Blue floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Draped Layered Slit V Neck Mermaid Floor-Length Prom Dress for Awards Dinner

$114.99$144.00
Black maxi prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Ruched Slit Off Shoulder Mermaid Maxi Satin Prom Dress for Black Tie Event

$97.99
Vintage Mauve floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Embroidered Glitter V Neck Mermaid Floor-Length Tulle Prom Dress for Pageant

$111.99
Magenta floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Ruched Glitter Slit Cowl Neck Mermaid Floor-Length Velvet Prom Dress for Gala

$94.99
Lilac floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Embroidered Glitter Floral V Neck Mermaid Floor-Length Tulle Prom Dress for Formal Dance

$108.99
Champagne floor-length prom dress, front view showing the a-line silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Beaded Embroidered V Neck A-Line Floor-Length Tulle Prom Dress for Prom Night

$91.99
Rose Gold floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Sequin Slit V Neck Mermaid Floor-Length Prom Dress for Evening Event

$105.99
Champagne floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Floral Embroidered V Neck Mermaid Floor-Length Tulle Prom Dress for Special Occasion

$119.99
Light Blue floor-length prom dress, front view showing the a-line silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Corset Floral Slit Sweetheart A-Line Floor-Length Tulle Prom Dress for Special Occasion

$102.99
Black floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Ruched Slit Sweetheart Mermaid Floor-Length Satin Prom Dress for Ballroom Event

$116.99
Rose Gold floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Corset Cut-Out Sweetheart Mermaid Floor-Length Prom Dress for Celebration Dinner

$99.99
Burgundy floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Sequin Slit Square Neck Mermaid Floor-Length Satin Prom Dress for Evening Ceremony

$113.99
Dusty Blue floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Beaded Embroidered Sweetheart Mermaid Floor-Length Tulle Prom Dress for Formal Reception

$96.99
Blue floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Backless V Neck Mermaid Floor-Length Satin Prom Dress for Hotel Gala

$110.99
Champagne floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Embroidered Sequin Slit V Neck Mermaid Floor-Length Prom Dress for Charity Ball

$93.99$117.99
Fuchsia floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Beaded Slit Sweetheart Mermaid Floor-Length Satin Prom Dress for Winter Formal

$107.99
Red floor-length prom dress, front view showing the a-line silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Glitter Sweetheart A-Line Floor-Length Tulle Prom Dress for Spring Formal

$90.99
Black floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Cut-Out Slit Sweetheart Mermaid Floor-Length Jersey Prom Dress for Senior Prom

$104.99$122.99
Black floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Draped Sequin Off Shoulder Mermaid Floor-Length Prom Dress for Red Carpet Event

$118.99
Champagne floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Draped Sequin Slit Square Neck Mermaid Floor-Length Satin Prom Dress for Evening Banquet

$101.99
Steel Blue floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Ruched Slit V Neck Mermaid Floor-Length Satin Prom Dress for Awards Dinner

$115.99
Navy Blue floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Slit Sweetheart Mermaid Floor-Length Velvet Prom Dress for Black Tie Event

$98.99
Terracotta floor-length prom dress, front view showing the a-line silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Ruched Sweetheart A-Line Floor-Length Satin Prom Dress for Pageant

$112.99
Dusty Blue floor-length prom dress, front view showing the mermaid silhouette
US 2US 4US 6US 8US 10US 12US 14US 16WUS 18WUS 20WUS 22WUS 24WUS 26WUS 28W

Sequin Sweetheart Mermaid Floor-Length Prom Dress for Gala

$95.99

Free Custom Size

Customised sizes at no extra cost

Return Policy

We offer Worry-Free Returns for standard sizes within 14 days.

Expedited Shipping

Expedited Shipping delivered within 3-8 business days

Secure Payment

Your payment information is proccessed securely.